By Natalie Gagliordi

Social media management platform Hootsuite is rolling out video integrations with YouTube, Facebook, Twitter and Instagram.

The integrations will let users approve, schedule and publish videos across social networks directly from the Hootsuite platform. Before, organizations could only manage posts with text or pictures across social networks.

The video integrations also allow users to monitor comments and collaborate across teams in order to manage multiple accounts and speed up response times to customer inquiries.

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