ZipZapPlay is a profitable, venture backed, startup founded in 2007 by Curt Bererton and Mathilde Pignol. We believe in making innovative, socially relevant games that unleash players’ creativity.

With Baking Life we brought innovative game mechanics and virals to the social games space and that’s just the beginning. We are currently working on the next generation of social games.

ZipZapPlay was acquired by PopCap Games in 2011. PopCap was acquired by Electronic Arts 2011.