Namogoo unveils service to track personal data leakage through third parties

By Barry Levine

There’s a hidden problem with managing personal data.

It’s that the keepers of the data aren’t just websites and apps, but the dozens — sometimes hundreds — of third-party services that also handle the data to target and track ads, manage tags, present content, provide embedded social functions and so on. And those services sometimes have their own subcontractors, who act as fourth-party services.

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