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Saucey, an L.A.-based alcohol-delivery company, has raised $5.4 million in Series A funding led by Bullpen Capital, with participation from earlier and new investors, including Blumberg Capital, Structure Capital and HashtagOne.
Saucey, which has now raised $10.2 million altogether, is competing against a dizzying number of alcohol-delivery companies. In addition to direct rivals like Drizly, Thirstieand Swill, delivery companies like Postmates and Instacart are increasingly focusing on new categories, including alcohol delivery. Amazon is also beginning to offer beer and wine delivery in a growing number of cities.