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Science’s Ellie Takes On Lululemon With New High Performance Activewear E-Commerce Platform
Feb 1, 2013
Lululemon has been able to create an impressive business on selling its high quality, comfortable active wear for women and men online and in retail stores. But while I love my Lululemon workout gear (and wear it all the time), the prices are very high. A pair of workout pants is around a $100 with tax/shipping. Ellie, a new startup incubated by LA-based Science, is launching today that promises the Lululemon quality of workout gear at half the price.