Upwork discovers it is a victim of customer journey hijacking – finds a cure in Namogoo

By Den Howlett

Very occasionally I come across something that is so blindingly obvious it needs almost no explanation but still leaves you with a sense of incredulity. That was the case when I recently spoke with Namogoo, a business founded in 2014, that specializes in preventing brands from experiencing the impact of customer journey hijacking. If, like me, you are not aware of the problem then you should be.

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