News & Insights

Blumberg Capital portfolio news, startup growth resources and industry insights

Home > News & Insights > How Ann Summers Tackled Hijacked Ads

How Ann Summers Tackled Hijacked Ads

Share

By Laurie Sullivan

 

Ann Summers, a UK retailer known for its lingerie, had a common, yet frustrating problem. About 19.3% of the site visitors were being hijacked by browser-based ads. This is not only a display and online video ad problem — it also occurs in search.

 

Read more.

Related Articles