How Braze forges timely consumer engagement at scale

By Phil Wainewright

An interview with Braze’s CTO on how its technology helps brands make personalized, mobile-first connections at scale and build timely consumer engagement.

Consumer brands want to give their customers highly personalized experiences using today’s connected digital technologies. One of the specialist providers helping them do that at scale is Braze, which recently rebranded from its original name Appboy.

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