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The business of shipping containers by sea is getting a shakeup from a host of start-ups, promising to bring greater efficiencies to both ocean carriers, freight forwarders and their customers.
It’s still a matter of time whether companies targeting the space will last in the long run. But the firms are finding an increasing toehold in the market, particularly as e-commerce gives rise to a new shippers with little experience in ocean freight and that expect a technology-driven customer experience.