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Home > News & Insights > One of E-Commerce’s Biggest Problems is Hiding in Plain Sight

Enterprise Software

One of E-Commerce’s Biggest Problems is Hiding in Plain Sight

May 31, 2019

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By Chemi Katz, Namogoo

 

Digital marketers obsess over customer experience because they understand it’s essential to e-commerce success. However, these carefully crafted customer journeys are increasingly vulnerable to a growing — yet rarely discussed — threat: online journey hijacking.

 

Read more.

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