News & Insights

Blumberg Capital portfolio news, startup growth resources and industry insights

Home > News & Insights > Appboy Re-brands to “Braze”, Receives Fresh Funding

Appboy Re-brands to “Braze”, Receives Fresh Funding


By Sushman Biswas


Appboy, the lifecycle engagement technology provider, today announced an official rename of the company to “Braze” – which means to bond, unite or join with considerable strength. In its blog post, Appboy stated “Renaming our company to Braze is a representation of the strong, unwavering connection that our technology creates between people and the brands they love.” The company also received the backing of Meritech Capital, a growth stage venture capital firm on the heels of its recent $50 million Series D round led by ICONIQ.


Read more.

Related Articles